Interior inspiration: Design Week’s pick of interior projects

From a carpet showroom in Dubai to a mansion-turned-hotel in Budapest, here are our favorite interior projects.

Jaipur Rugs Gallery Dubai, from Roar

Carpet manufacturer Jaipur Rugs commissioned Roar to design a 780 square meter warehouse and showroom in Dubai’s creative district, Alserkal, inspired by the history and culture of Jaipur. Jaipur is known as the Pink City, in reference to the colors of its architecture, and is where the company was founded 45 years ago.

Roar founder and creative director Dean Pallavi revealed that a key component of the studio’s research was the city’s ponds. Water has a special significance in Hindu mythology, as it is believed to be the boundary between heaven and earth. The focal point of the gallery, Dean says, is the art-like installation Roar created in the form of an “unlimited strip of carpet,” designed to suggest the pool’s “sense of endless repetition.”

Visitors enter into an open space with floor-to-ceiling carpeting and a series of niches completely carpeted. Similar hues are used across adjacent alcoves and stairs to create a gradient that seeks to frame the rugs as art pieces. The space also contains rows of “carpet libraries” and two immersive rooms—the Sapphire and Emerald rooms—dedicated to the brand’s Manchaha collections.

Overall, Roar sought a neutral interior using warm gray microcement and textured paint, along with taupe marble with hints of pink and blush tones. Subtle notes of metallic rose gold appear on the door frames, signage, furniture, and lighting, while large pendant lights and sculptural, tactile furniture pieces from design brands Norr11, Pedralli, and B&T adorn the space.

Humble Crumble, by Soda Studio

Since starting as a small business in Spitalfields, Humble Crumble has grown rapidly in popularity on social media which has led to the opening of its first flagship store designed by Soda Studio. The palette of materials was particularly important to the company, which wanted to achieve touch, warmth, and texture in the space, to reflect the crumbling of the fruit. In response, Soda chose to use wood joinery and terracotta plaster surfaces combined with heritage brickwork, creating a natural look.

Customers are led around a wide, curved counter, where they can see the process of making crumbles at the center pink, topped with a speckled Durat worktop, which doubles as a space for practice and photo ops. Set under a hollow wooden arch, pink tables fill the main seating area.

As Humble Crumble gained traction on social media, the brand also wanted to think about how to make lighting suitable for Instagram photography as well as how surfaces could complement the brand’s colors and create an Insta-worthy backdrop for the products. A smaller arch holds cutlery and a mirror with vanity-style lighting to encourage social media posting.

Coppa Club, The Townhouse, by Run for the Hills

On a high cobbled street in Guildford town centre, The Town House is a three-storey venue, now occupying the Burton Building, offering all-day dining, co-working, drinking and socializing all under one roof. Upon entering, visitors will encounter a marble mosaic atrium inscribed with vivid artwork and oversized theatrical plantings.

The ground floor houses a café, bar and workspace, inspired by the classic design of the Coppa Club with a vintage-inspired wooden coffee shop and curated art lit by bronze lights mounted on the ornate walls. The area is divided with a selection of furniture and banquet seating.

Banquette seating reappears on the middle floor, against contrasting carpeting and an antique brass central chandelier. A stone fireplace set against a backdrop of inset patterned wallpaper framed by a warm wood-stained bookcase with antique details is at the heart of the space.

A new interior of quartz table top in a brass and wood rim strip is the key feature of the special dining experience, chosen to stand out against the rich green palette and retro-inspired wallpaper reflected in the large arched brass mirrors. Beneath the upper floor’s deep blue ceiling is a distinctive copper band with metal-framed rear bar sets, intended to serve as a dramatic backdrop for the interior’s cool, contrasting color palette of pale pink, cool blue, and ocher yellow.

Seda Club Hotel, by the Rockwell Collection

New York-based design studio Rockwell Group has completed the interiors of the Seda Club Hotel in the Spanish region of Andalusia, known for its Renaissance, Gothic and Baroque architecture. Madrid studio Rockwell Group led the project, aiming to design an interior with a “luxury social club feel” using materials such as rich woods, bronzed metal, velvet and marble to create a “luxury yet familiar aesthetic,” the studio says.

The only way to enter the hotel is through a secret, members-only library that emerges in the wood-panelled lobby lounge, which features columns throughout and walls covered in ornate emerald plaster and velvet fabrics. A light installation made of glass and bronze in the shape of shooting bows hangs above the lobby bar, which is topped with marble and leather with a polished bronze backsplash and antique mirrors on the walls.

La Pájara Sky Lounge strives to reference the many bird species in the area, particularly on its pergola, which features an ornate bird and floral canopy. Beneath a selection of earthenware bowls filled with greenery, the floor is decorated with mosaics arranged in a traditional local style.

The hotel’s 21 guest rooms are uniquely designed. The beds have a custom leather headboard and polished brass rod frame, allowing lamps, mirrors, and accessories to be hung from it. To make the space cozy, the studio chose rugs for the chevron wood floors as well as velvet drapes and warm tweed-like fabrics with red piping for the cabinet walls.

cross, b 3

Although the overall design concept makes continuous nods to the venue’s original 1990s era, each of the six floors of The Cross, London, has its own unique identity achieved through B3’s interior design. From the night club in the basement and restaurant on the ground floor to the private function rooms and picturesque rooftop terrace, each floor offers a different experience.

Velvet curtains sit in the welcome area next to a reclaimed chandelier under brick rubble, where B3 wanted to “celebrate the honesty and raw industrial elements of the building’s structure, adding layers of comfort and charm,” says B3 director Roisin Reilly. The Mutina tiles in the ground floor bar are a modern nod to red brick London, and the original sofas from The Cross have been reupholstered and given a second life.

On the first floor, the first thing guests see is the marble-topped bar, set against recessed brick walls and above the original wood floors. Burnt orange banquettes and bespoke dining furniture fill the space along with ornate ornaments, reclaimed old glass chandeliers, and wall lights from Renaissance London Lighting.

Designed as an extension of the dining, the second floor also features reclaimed wood on the walls, contrasting with the more luxurious furniture. The third-floor Red Room has a completely different aesthetic, with crocodile-effect wallpaper adorning the walls and a custom geometric rug by Ege. The ornate ceiling in the space was hand-painted by French artist Pierre Clement.

W. Budapest, by Pauler James Brindley and Banati + Hartwig

The W Budapest’s interiors play on the physical, historical and social motifs of its location and building. Attractive hotel design. The Drechsler Mansion has been carefully restored by London interior designers Bowler James Brindley Hunagary and based in Bánáti + Hartvig studio, who looked to the building’s past uses for inspiration.

Drechler Palace housed the Hungarian State Academy of Ballet, and ballet has been a part of the Hungarian cultural scene for nearly two centuries. The studios note that interior design elements subtly nod to ballet music, such as soft pink hues, curved lines and lighting fixtures, inspired by the “graceful fluidity of dance.”

An inner courtyard is at the heart of the building, enclosing the studios with a decorative veil-like glass roof to protect the space from the weather and make it more intimate. The fifth floor features a timber design centered around the restored mansion’s original ceiling, while a modern mansion-like underground bar has been reimagined with nods to its era.

The juxtaposition of materials is intended to represent the two sides of the city, Buda and Pest, as soft layers and oversized archways are paired with metal grilles in an effort to add depth to the bedrooms. The hotel’s spa has a Houdini-inspired illusion, where mirrors and water features create the feeling of a never-ending space. Other features that tie into the overall opulence of the space are the stained glass windows, the rich palette of deep greens, corals, and blues, and the jewelry-inspired light fixtures.